Chief is a CAD and Marketing Tool
Chief Architect is a great CAD tool. But did you know that it can be used as a source of some great marketing ideas for your business?
Peter Brown with PeterQBrown.com
Peter Brown (a longtime client) recently put together these really cool videos of a project he’ll be doing for a client. He took to heart what was taught in one of my workshops called “10 ways to Use Chief Architect to Get More Leads” and decided to create a educational tutorial for his clients.
Like a lot of contractors today, Peter is looking for effective ways to market his business. Since video is a very popular method, he decided to produce this informative and short series.
This is no ordinary slide show. It’s a great example of how to build trust with your potential clients and at the same time give them something that will be interesting and of value.
Videos Bring Value in Many Ways
These 4 short videos accomplish a lot. In his YouTube channel he’ll get extra search engine exposure. On his website it gives his visitors a reason to stay awhile. As potential clients watch the videos it will become clear to them that Peter knows what he’s talking about. He can not only explain a project, he can show what it will look like. This is a big deal for someone looking for a remodeling contractor.
Here are the 4 videos Peter produced using Chief Architect and a video program called Camtasia.
As Peter produces more video like this, his marketing efforts will definitely pay off. Here’s a link to the video page on his website.
Quote from Peter:
I gotta tell you Dan, those videos are 95% a result of my interactions with you through ChiefExperts.com. I just can’t say enough about what a terrific resource you have been.
I’m glad I could be a part of helping Peter in his business.
Best Regards,
Dan Baumann
ChiefExperts.com – Your source for premium Chief Architect training.
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This is really a helpful article for me… came along at the right time since I am right in the middle of this!
Excellent videos. They’re simple clear and concise. They’re a great communication and marketing tool and will definitely help clients understand the design process. Peter did a great job on these.
Tim
thanks for this post Dan and for keeping me up to date via email! you’re creating invaluable resources for the drafting community here and at chiefexperts.com
I’m generally not the kind of person to submit my opinion on other’s articles, but for your article I simply needed to do it. I’ve been cruising in your website a lot recently and I am super impressed, I think you might potentially emerge as the main opinions for your niche. Not sure what your workload is like in life, but if you started devoting more time to posting here, I would guess you would start seeing a lot of visitors eventually. With affiliate stuff, it could emerge as a great passive revenue source. Just an idea to think about. Good luck!
Peter:
You have done an excellent job in preparing the content for your videos. I enjoyed watching them.
Curt
Excellent job, I really like the way the 3d model shows the various layering of materials.
Regards,
Michael Pach
Great job Peter. Very well executed video and project. Would be very easy for a potential client to visualize just what is involved in a remodel project.
Thanks for sharing.
Craig Meyer
Craig
Was that you I talked to a couple winters ago about working as a carpenter in projects over seas in I think the Bahamas?
Peter Brown
Yes I agree, Peter Brown.